by Kara Loewentheil
A few years ago, I was diagnosed with a case of plantar fasciitis. The details of the ailment aren’t important, except to say that it makes walking quite painful. A friend of mine referred me to someone who was a bodyworker/physical therapist/physical trainer hybrid. He specialized in plantar fasciitis, he was very knowledgeable, he came with a price tag to boot. After our consultation I called my friend who had worked with him before and started hemming and hawing about the price tag. It was a lot of money, and I just kept thinking about the number I’d have to write on the check.
After listening to me complain for a while my friend had had enough. “Do you think he can solve the problem?” she asked. I thought about it. “Yes, I do. It just so expensive.”
And then my friend said something that has been burned into my brain since that day. It’s a question I ask myself and my clients all the time, and it has the power to completely revolutionize how you think about money, growth, value and time.
Here’s the question:
What is it costing you NOT to solve this problem?
When I started adding it up, not solving the problem was costing me quite a lot. I was spending money on plantar fasciitis aids I ordered from Amazon. I was spending money on Uber rides to get around town when walking hurt. I was spending money on the co-pay for a cheaper physical therapist that my insurance covered who would know a little about a lot of things but not a lot about plantar fasciitis. I was spending money on ordering in for dinner when standing to cook was painful. I was buying “comfort” brand shoes that didn’t really help.
And then there were the intangible costs. What was it costing me in my emotional and social and romantic life? I was seeing friends less, because getting around town was difficult. I was preoccupied with worrying about my pain, monitoring its levels, thinking about how long it would last and whether I would ever solve it. I wasn’t meeting as many men because I liked to wear high heels on first dates but knew I’d be paying for it the next day with even more decreased mobility. I wasn’t able to exercise, which was having an impact on my health and on my moods.
All of these were costs of not solving the problem – and when I added them all up, paying for the expert solution to the problem once and for all became a no-brainer. I signed up with the plantar fasciitis expert the next day.
Given everything I gained from solving that problem, I now consider the cost a bargain.
So why am I telling you this story? It’s not to help you deal with your plantar fasciitis – that guy moved to Europe anyway.
It’s because I know that some of you are thinking that you really want to solve your body confident problem, and you’re thinking that our New Orleans retreat sounds amazing, and you believe it would teach you what you need to know to solve your problem, but you’re worried about the cost.
So what I invite you to consider today is this:
What is it costing you NOT to solve your body confidence problem?
How much are you spending on clothes you never wear, because you can’t stop looking for the magic outfit that is going to take away your insecurities and make you feel beautiful and confident?
How much are you spending on diet books and programs, plans and pills? How much are you spending on cleanses, nutritionists, weight loss coaches, supplements, and meal plans?
Or maybe you’re not spending any money on it, because you’re just kind of getting along – not really loving your body, not really enjoying being in it, not really liking to look at it.
But what is it costing you in your emotional life? What is the cost of only having sex with the lights off and your bra on? What kind of intimate life are you missing out on?
What is the cost of not going out dancing because you don’t want to wear a short skirt, or skipping a beach trip because you don’t like wearing a bathing suit? What kind of adventures and memories are you not having or making?
What is the cost of not being able to enjoy moving your body, or being ashamed to exercise because of your size? What is the cost to your health, your vitality? What is the cost of not experiencing the natural pleasure of moving your one body that you’ll ever have in this life?
What is the cost of not having the security and confidence to wear anything, go anywhere, and do anything? Can you even calculate that cost?
Loving your body is invaluable. It is priceless. It is the difference between a full rich life and a muted shadow one, between loving this wild and beautiful existence deeply and staying on the sidelines because you feel safer out of the spotlight.
If this story resonates with you, join us in October in New Orleans. It’s the best investment you’ll ever make.